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The Brand New Specialized Roubaix - Now In Stock......

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You have all probably seen the spy shots and Mr Peter Sagan crusing around on the ALL NEW SPECIALIZED ROUBAIX. 

With the Paris Roubiax starting this week its the perfect opportunity to show you the all new 2020 Roubaix. This bike has had the changes that everyone expects but with a new look and also a new bike from the ground up. They have kept with their mantra of smoother is faster and it shows with this new bike. 

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With the bike having a race heritage that anyone would be proud of, Winning the Paris Roubaix 6 times! A phenomenal record by anyones books. This makes the Roubaix the perfect bike to take on your local loop or the next adventure you are dreaming up whilst stuck at work. 

The new Roubaix still runs on the ethos of suspend the rider, rather than the bike. This allows you to have a stiff efficient chassis that offers aero performance and also incredable performance having a stiff frame that rivals even the Tarmac SL6! This performance gain also heads in to the handling of the bike creating a stiffer fork allows for superb tracking and pinpoint handling that was usually only reserved for the pure race bikes.

The Future shock has been completely redesigned for the new Roubaix With two versions the 2.0 and 1.5. First up we will talk about the 2.0, it has an all new hydraulic dampening system that offers 10 incremental steps on how much dampening you want. Offering you the amount of compression you are looking for hands you the control you are looking for on your ride. Hit some rough tarmac and let the future shock absorb all the bumps, but head up hill and want to feel as efficient as possible ramp up the compression and you have a bike that feels like a race whippet underneath you. The ability to tune the ride makes the new Roubaix the perfect bike for any occasion. The 1.5 version of the future shock is a more refined version of the original, so unable to lock it out but it has a smoother silkier feel than previous generations. 

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The comfort is not just reserved for the front of the bike, The all new PAVE seat post has been re-engineered from the ground up. If follows the same D shape found on the TARMAC this offers the first ever aero compliant post in existence! They were able to do this through the design of the carbon lay up offering compliance and flex where needed and also a perfectly balanced feel that keeps you riding all day.

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The combination of the all new Pave post and future shock offer a ride that can not be rivalled by anyone else in the industry. The added comfort does not just offer you a smooth ride but added control increased traction and a safer ride. 

The all New Roubaix comes in a huge range of sizes which is suitable for everyone whatever your size. Using a huge amount of bike fit data that was collected by Speciaized and Retul the Roubaix is designed to work with all genders, it found that the difference between two men is bigger than a male and female.  

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We think this bike is a great step forward in the direction that all bikes are heading, offering you aero performance on a bike that everyone can ride on any terrain. The new Roubaix is as aero as the Tarmac SL6, same weight frame but with awesome comfort levels, you can even fir 38mm tyres for rougher tracks.

The bike comes in several models for every price point and some beautiful colour ways. We will have a first ride test review up for you soon and keep a close eye on the adventures we will get up to on this bike. As with all our bikes you can take advantage of 0% Finance and the benefit of a free bike fitting. 

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All models are avaliable on our amazing 0% Finance deals with zero deposit and spread the cost up to 48 months!

www.primera-sports.com
01202 775588