Over 1,000 Bikes In Stock - MEGA DEALS *Call For Price Match*
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We like to give our customers a great choice when they are buying new bikes, clothing or accessories.
All major brands can be found at Primera Sports! If you are looking for a new bike come and see our great range of brands. Specialized bikes have a bike for everyone, Road, Mountain or Street bikes are all available on 0% Finance with as little as 10% deposit.
Cannondale! We have some great hardtail mountain bikes from the Flash range, and if it's a road bike you are after Cannondale is well worth a look.
During this years Tour De France you will see most of the brands we stock leading the peloton.
Team Sky are riding the Pinarello Dogma of which we have a team bike in stock at a cool 12K.
